Licensee

Martinex OY

Contact Person

Riia Sandström



Sales Territories

Denmark, Finland, Iceland, Norway, Sweden

Moomin Vili Shoulder Bag Ruby
A charming shoulder/crossbody bag in the Vili style, featuring handy details and an all-over Moomin print in black and pale pink. The atmospheric print stems from the 1948 book Finn Family Moomintroll by Tove Jansson. Thingumy and Bob are carrying the King’s Ruby in a suitcase. As they proudly show the magnificent gem to Moomintroll, the ruby shines mesmerizingly in the shade of the Moominvalley forest. Hemulen is walking by, seemingly unaware of the precious stone.
  • Rectangular, with rounded corners
  • A detachable, adjustable shoulder/crossbody strap
  • The striped strap is 3,5 cm wide
  • A zip-up front pocket
  • Zip closure
  • A zip-up inner pocket
  • A 9 cm long belt attachment at bag for converting the Vili bag into a belt or a crossbody bag
  • Leatherette Moomin label
  • Made of water-repellent polyester
  • Satin-like surface
  • Black polyester lining
  • A versatile bag for any day, even the ones filled with Moominous surprises


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