#OURSEA

Help save the Baltic Sea with Moomin’s campaign #OURSEA

The year 2020 marks 75 years since Tove Jansson wrote her first story about the Moomins. To celebrate this anniversary, Moomin Characters Ltd and R & B Licensing together with its partners are launching a one-year campaign to help save the Baltic Sea. The goal is to collect one million euros for John Nurminen Foundation’s work to keep the Baltic Sea clean and its cultural heritage vibrant.

The sea is an essential part of Tove Jansson’s Moomin universe. We want future generations to be able to enjoy the sea like the Moomins do in Tove’s book Finn Family Moomintroll, where the Moomins are playing in crystal clear waves that we can only dream of today:
“Oh, to be a Moomin and to dance in the waves while the sun gets up!”


Learn more about the campaign here.

contribute to the campaign by buying the following products

Muurla Moomin Helsinki #OURSEA enamel mug 3,7 dl

Muurla Moomin #OURSEA Sailing together enamel mug 3,7 dl

Oslo Skiltmaler Moomin Glass Art | #OurSea Campaign Glass no. 1

Oslo Skiltmaler Moomin Glass Art | #OurSea Campaign Glass no. 2




Oslo Skiltmaler Moomin Glass Art | #OurSea Campaign Glass no. 3

Martinex Moomin Our Sea Sweatshirt Grey

Martinex Moomin Our Sea T-shirt Black

Martinex Moomin Our Sea T-shirt Grey




Martinex Moomin Our Sea Sweatshirt

Martinex Moomin Our Sea Hat Black

Martinex Moomin Our Sea Hat White

Martinex Moomin Our Sea Hat Rose




Martinex Moomin Our Sea T-shirt Rose

Martinex Moomin Our Sea T-shirt Black

Martinex Moomin Our Sea Sweatshirt Grey

Martinex Moomin Our Sea T-shirt Grey




Martinex Moomin Our Sea Sweatshirt Rose

Martinex Moomin Our Sea T-shirt Rose

Martinex Moomin Our Sea Bodysuit Grey

Martinex Moomin Our Sea Bodysuit Rose




Klippan Yllefabrik Moomin at Sea Seat Pad

Klippan Yllefabrik Moomin at Sea wool blanket

Klippan Yllefabrik Moomin at Sea felted purse

Förlaget - Pappan och havet




NVRLND Moomin Our Sea Kids Socks

NVRLND Moomin Our Sea Quarter Socks

NVRLND Moomin Our Sea Crew Socks

NVRLND Moomin Our Sea Low-Cut Socks




NVRLND Moomin Our Sea Aktiv Crew Socks

Haupt Lakrits - Salted Caramel

Haupt Lakrits - Liquorice Boat

Martinex Moomin Our Sea Ecobag Rose




Martinex Moomin Our Sea Ecobag Off-white

Piironki #OURSEA Moomin Reflective Tote

DoCover x Moomin Our Sea holographic screen protector Moomintroll

Myllärin Moominpappa's 4 Cereal Porridge 500 g




Fazer Xylimax Moomin pastilles blueberry-vanilla

Fazer Xylimax Moomin chawing gum strawberry

SIGG X Muumi 0,6 L Oursea

SIGG X Muumi 0,4 L Oursea




Rätt Start Bib MOOMIN #oursea

Lotus Emilia Design Fun Muumi

Lotus Nessu Muumi

Putinki Mininote #OURSEA Little My on an island meadow




Putinki Mininote #OURSEA Moominpappa and the Lighthouse

Putinki Mininote #OURSEA Moomins and the Rescue Operation

Putinki Mininote #OURSEA Moomins on a Dock

Martinex #OURSEA Moomin Plush




Novita Majakkasaari yarn

Muurla Moomin #OURSEA enamel mug 3,7 dl

Ekelund Towel Moomin & Boat

Mitt och Ditt Underbara Liv - #oursea mix moomintroll & snorkmaiden




Mitt och Ditt Underbara Liv - #oursea candleholder "eternity"

Mitt och Ditt Underbara Liv - #oursea mix mamma & pappa

Mitt och Ditt Underbara Liv - #oursea mix Little My & Snufkin

Muurla Moomin #OURSEA felt basket




Muurla Moomin #OURSEA candle 12 cm

Muurla Moomin #OURSEA candle 8 cm

Pluto Produkter Carpet #OURSEA

Pluto Produkter Apron Moomin #OURSEA




Novita Majakkasaari yarn

Novita Majakkasaari yarn

Novita Majakkasaari yarn

Novita Majakkasaari yarn




Ekelund Towel Waves

Ekelund Towel My & Stinky

MOOMIN | SNUSMUMRIKEN | OURSEA | REUSABLE

MOOMIN & SNIFF | OURSEA | REUSABLE




Martinex #OURSEA Moomin Vacuum Flask Pink

Martinex #OURSEA Moomin Vacuum Flask Black

Martinex #OURSEA Moomin Vacuum Flask White

Hardcover #OURSEA Notebook Moominpappa and the Lighthouse




Putinki Mininote #OURSEA Snufkin

Putinki Mininote #OURSEA Little My

Putinki Mininote #OURSEA Snorkmaiden

Turiform Moomin A Small Gathering




Turiform Moomin Fan letters

Turiform Moomin Hooded Towel

Turiform Moomin A Small Gathering

Turiform Moomin Martians are coming




Turiform Moomin toiletry bag

Turiform Moomin Exotic

Turiform Moomin guests

Turiform Moomin Towel Multi




Turiform Moomin toiletry bag

Turiform Moomin blanket

Turiform Moomin blanket