Licensee

Rätt Start AB

Contact Person

Fred Gabrielson




Sales Territories

Denmark, Finland, Norway, Sweden



Rätt Start AB

RättStart is a Swedish producer of children's and baby products. They believe that children should grow up in a safe and secure environment where they also have fun. Their product designs they reject obsolete stereotypes, love color and indulge both boys and girls in a full palette. The brand philosophy is that children should be allowed to laugh, sing, spill and never be called abnormal for doing so. RättStart intends to share love, not prejudice.



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